How to Create an IGTV Channel:Before you can upload a video to IGTV, you need to create your channel! The good news is that Instagram has made IGTV super simple and easy to use. When we were downloading the IGTV App on our IPAD Pro, we had a little trouble finding the app in the so here's the link that we used... IGTV App
Step 1: Sign in to the IGTV App
Step 2: Click on the settings gear icon in the right hand corner, and then click “create channel”
That’s it! Now you’re ready to upload your videos.
How to Upload Videos to IGTV:Step 1: Go to your new channel by clicking on your avatar from the main page
Step 2: Click the + icon in the right hand corner to add a new video to IGTV
Step 3: Select a vertical video from your camera roll
Step 4: Write your title and add a description. Just like on YouTube, you’ll want to add in any relevant keywords to your description to make it easier for people to find your videos on IGTV.
You can also add in links! That’s right, people will actually be able to click on links in your description and be taken outside of the Instagram or IGTV app.
Step 5: Add a cover photo! You can upload your own custom cover, or choose a thumbnail from your video. The cover photo is what will show up on your channel page and in the IGTV categories, so make it catchy!
Step 6: Click the post button and celebrate! You’ve just uploaded your first video to your IGTV channel.
But you’re not done yet: you’ll also want to monitor and reply to the comments on your post and track your IGTV analytics.
Step 7: View Your IGTV Analytics
Click on the “…” button beside the like, comment, and share buttons on your IGTV video.
From here you can click “View Insights” or copy the link to your video (you can also delete your video here if you need to).
When you click on “View Insights” you’ll be able to see your views, likes, and comments.
You can also see your audience retention rate, which is how many people watched your video all the way to the end, and you can even see a drop-off graph which shows you at what point people are swiping away from your video.
Tip: editing vertical videos is hard! You can do this in Final Cut Pro, but if you don’t have $300 to spend, there is an iMovie hack too.
Rotate your video sideways so that it fills the entire frame, this may seem weird but you get used to it. When you’re done, export the video as a horizontal, sideways video. Open the video in Quicktime, click edit, and rotate the video until it’s vertical!
Marketing Wife-ager at Asset Media Group, Inc.